Our Northstar
Business is about more than profit. It's about impact. We're committed to lifting up the communities that make our success possible.
Why We Give Back
At Waterslake, we believe that doing well and doing good aren't mutually exclusive — they're inseparable. Our team members live in these communities. Our customers are our neighbors. When we invest in the places we operate, everyone wins.
"The best businesses don't just extract value from communities — they create it."
How We Show Up
Giving back isn't a checkbox — it's woven into how we operate.
Bears for Cancer
Through our Urban Air parks, we support pediatric cancer patients with our Bears for Cancer program. Every bear donated brings comfort to a child fighting the toughest battle of their life.
Bringing comfort to kids battling cancer.
Foster Birthdays
Every foster child deserves to feel special on their birthday. We partner with local organizations to throw unforgettable birthday parties for kids in foster care — complete with cake, presents, and a whole lot of love.
Celebrating kids who deserve to be celebrated.
Community Donations
We believe in putting our money where our values are. From sponsoring local sports teams to supporting food banks to funding scholarships — we donate generously to causes that matter.
Investing in what matters.
Community Giving Days
Our team hits the streets together. Whether it's serving meals, cleaning up parks, or building playgrounds — we believe in showing up for our communities with our hands, not just our wallets.
Boots on the ground, hearts in the community.
Local Partnerships
We partner with schools, churches, nonprofits, and community groups in every market we operate. From sponsorships to donations to volunteer hours — we're invested in the places we call home.
Rooted in every neighborhood we serve.
Holiday Drives
The holidays should be magical for everyone. We run toy drives, coat drives, and meal programs to make sure no family in our communities goes without during the season of giving.
Spreading joy when it matters most.
Recent Impact
A glimpse at how our team has been showing up lately.
Winter Coat Drive — Atlanta Metro
Collected 200+ coats across all four Urban Air locations for families in need.
Holiday Toy Drive
Partnered with local churches to deliver toys to 150+ children across Georgia and Indiana.
Bears for Cancer Donation Day
Urban Air team delivered teddy bears to Children's Healthcare of Atlanta.
Foster Birthday Bash — McDonough
Threw an epic birthday party for 25 foster kids at Urban Air McDonough. Cake, presents, unlimited jumping!
Back to School Supply Drive
Scooter's locations collected backpacks and supplies for students across Indiana and Texas.
Community Giving Day — Kennesaw
Full team volunteer day at local food bank. 50+ team members, 8 hours, thousands of meals packed.
"When Waterslake came to our community, they didn't just open a business — they became part of our family. The foster birthday program has brought so much joy to kids who often feel forgotten."
Want to Partner With Us?
We're always looking for organizations and causes that align with our mission. If you're doing good work in Texas, Georgia, or Indiana — let's talk.
Get In Touch